Customer experience is too important to leave to chance. It’s the small things that make a big difference.
beBetter Blog
Category: Customer Experience
How to Avoid Being Irrelevant
A recent beBetter blog, Price is Rarely the Issue, generated some interesting comments and thoughts. One that really caught my attention was from a HORNE team member in Tennessee, David Friedt....
Customer Service Creates Distinction
We just checked into the Old Edwards Inn in Highlands, NC, and the rain is pouring down. In fact, it has poured for the last three hours since we landed in Charlotte and started our drive over. "We...
Stand Behind Your Lifetime Warranty
CeCe and I are headed up to Oxford, MS, for a weekend of visiting family and watching the Ole Miss Rebels play football. CeCe is on the phone with Delta Faucets trying to replace four defective...
Assumptions Versus Listening
It’s Monday night and we have been out of town for four nights now, which I know pushes CeCe’s travel limit. Although I shared with her while sitting on the beach that my schedule for the week would...
Everyone Wants an Easy Button
About three years ago, we switched to a local pharmacy that is literally one mile from our house. CeCe frequently rides the golf cart over to pick up our prescriptions. Regretfully, they know both...